Tuesday, February 17, 2009

LPCC Launches New Website

New Site Targets Member News and Events, Legislative Agenda

CHICAGO (February 17, 2009) – In an effort to further enhance the way they communicate with and understand their membership, while offering unique tools for members, residents and visitors alike, the Lincoln Park Chamber of Commerce (LPCC) is proud to announce the launch of their redesigned website. The site – still located at http://www.lincolnparkchamber.com/ – now focuses on the benefits of LPCC membership, important business and legislative news and members-only features.

“Our old website was outdated, and we saw an opportunity to learn more about our membership and their collective needs while updating the site,” said LPCC President and CEO Kim Schilf of the new site. “In addition to updating our website, we are also increasing our efforts to market the website as a tool for the community and to our members. With more traffic headed to our site, LPCC members can expect more traffic through their doors.”

Through the ChamberMaster database program being used by the LPCC, members are given a dedicated username and password as well as access to their own profile, contact information and members-only website features. In an effort to better track event attendance, registration and payment for LPCC events are now being done exclusively through our the online system.

The partnership of the new website with the ChamberMaster database system also allows a unique “Hot Deals” program that allows LPCC members – free of charge – to post special sales for visitors to the site. Restaurants, boutiques and more can include special savings in addition to sales already taking place or as a unique benefit to those who frequent the site. As an added benefit, members can also post available job openings at their business on the site, free of charge.

In 2008 the LPCC launched a Government Affairs Committee to help businesses stay in touch with the issues affecting their bottom line on a local, state and federal level. Helping support these efforts, the LPCC’s new website features interior pages dedicated to key legislative issues, proposed ordinances and contact information for our elected officials as well as news stories updated daily. In addition, members are free to post news about their own organization that they want to share with the LPCC and more.

“In addition to an updated website and communication outlets, our members and Lincoln Park residents and visitors can look forward to LPCC profiles on LinkedIn, Facebook and other web-based networking sites,” Schilf said.

The new website also offers an opportunity for members to advertise their business on the site visited by more than 4,700 unique users each month.


1 comment: